EcoExist Enterprises sought to enhance their website (e-coexist.com) to be more e-commerce centric, while also highlighting the story behind their eco-friendly products, including Ganesh idols, Rang Dulaar, and the Gold Dust campaign. I undertook a significant redesign, creating dedicated pages for the Gold Dust campaign and revamping substantial portions of the website to provide a user-friendly shopping experience that emphasizes their commitment to sustainability.

The Gold Dust product line, made from dried marigold flowers collected after festival celebrations, was prominently featured to drive sales and educate customers on its eco-friendly ethos. Through this comprehensive redesign, I aimed to not only boost sales but also showcase the extensive effort and creativity behind EcoExist’s unique offerings, helping the brand connect with environmentally conscious consumers.